One of the most important steps in the design process is accumulating the information I’ll need. First, I'll work with you or your team to discuss your goals, identify your audiences, analys your brand, access your competition, and refine your market position.
Research / Design & Develop
It’s now time to put my nose to the grindstone. After reviewing the materials given to me, I can start research. This phase usually entails taking into account competitors, market trends, product/service differentiators, the history of the business/client, and the future of it as well.
Presentation / Refinement & Delivery
Often best presented as a PDF file with the design in context. It’s now the job of you, the client to review the designs and provide feedback based on your objectives. Changes can be made as needed, final touches are agreed upon. Once approved, the finished piece will be implemented across all deliverables, which may include both print and web.
Top qualities: Team Player, Talented, Knowledgable Charlie is a team player who strives to accomplish any project he is tasked. He has a vast knowledge of the newest software to help him accomplish his work, whether it be creative design applications or Web. He once created a video of our department to teach people of our capabilities. This was a big hit, as we work virtually with many of our customers and it helped them to know who we were and what we could help our customers with.
Manager Premedia and Product Developement, Deluxe Corp
Top qualities: Technical, Terrific Design Guy, Capable
Charlie is a terrific design guy! What makes him terrific you ask? As a senior manager in a large sales organization, I went to Charlie for help in developing a multi-media presentation, suitable for multiple levels of the organization, capable of helping make an impact and most of all -- memorable. Charlie grasped the strategic issues I was pushing, the tactical way it needed to be delivered, and the technical requirements to get it done. One stop shopping -- I love it!
V.P. Sales for Small Business Services, Deluxe Corporation